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<p id="isPasted">The Public-Private Partnership (PPP) is related to marketing trends in that both are essential for attracting investment and ensuring successful project delivery, especially in the early stages of a PPP program. Marketing helps attract bidders and investors, while successful PPP projects, in turn, influence future marketing strategies and perceptions. </p><p><br></p>
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<p>Marketing efforts help to increase awareness, build confidence, and ultimately drive participation in PPP initiatives. It involves various strategies to promote the PPP concept, individual projects, and the overall PPP program to potential private sector partners. <br></p>
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